THE GENIUS MARKETING OF MF DOOM | EP #235 feat Blueprint & Illogic – YouTube

Great show!!! I was buggin when Blueprint broke down how DOOM was jacking hiphop basslines for songs…. I did recognize most of the melodic samples before hand like Jeffrey Osbourne…. Illogica kinda pissed me cuz he couldn’t fathom DOOM coming up with the persona bit w/o reading 48 Laws of Power… hell RZA, GZA & Kool Keith had already done it so it wasn’t even new when DOOM did it… I’ve seen ppl say he got the idea from Kool Keith…. yeah gotta finish this next MF DOOM inspired ep of LR Radio..

The hip-hop community was dealt a big blow with the passing of iconic rapper MF DOOM last week. And while MF DOOM was one of the dopest rappers and lyricists of his era, there was a lot more that went into his success than his talent. In fact, his marketing was one of the biggest factors in his success. In this episode of the most infamous podcast on planet earth, Blueprint and Illogic break down the genius marketing behind the amazing career of MF DOOM. 

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FAME VERSUS OWNERSHIP | EP #223 feat Blueprint & Illogic – YouTube

Great show explaining the business of ownership…

Because we do speak about ownership quite often on this podcast, it is always refreshing to see the conversation happen on bigger platforms. This week that happened courtesy of some viral tweets by Kanye West, who took to twitter to voice his dissatisfaction with his recording contract. He posted his contract for all to see, pointing out that even though he is now a billionaire, there is no way for him to ever get ownership of his music due to the nature of his contract. As with most things, Kanye was a little over the top in his presentation, but the truth couldn’t be ignored: record labels have deals in place that are highly in their favor and should be talked about. In this episode, we have a discussion about fame versus ownership, why Kanye is in the position he is in, and why an artists like the late Nipsey Hussle went the opposite route.

FAME VERSUS OWNERSHIP | EP #223 feat Blueprint & Illogic – YouTube

PHARAOHE MONCH VERSUS O.C. CATALOG BATTLE | EP #221 feat Blueprint & Illogic

While it’s very common for hip-hop fans to debate about who the best rapper or producer are, it’s very rare for them to restrict those debates to only the artists catalogs. In this episode, we decided to debate which artist has the better catalog–Pharaohe Monch or O.C.? But instead of making it a barbershop debate where there is no score and no winner, we break down the competition into four categories, assign points to each, and determine a winner at the end. As fans of both artists, this was one of the more fun episodes we’ve done in a while. Let’s go!! 06:06 Top Three Albums 16:20 Top Singles 22:04 Collaborations 27:34 Career Arc/Longevity 33:42 Conclusion

PHARAOHE MONCH VERSUS O.C. CATALOG BATTLE | EP #221 feat Blueprint & Illogic – YouTube

FRIENDSHIP KILLERS | EP #217 feat Blueprint & Illogic – YouTube

Great topic of discussion

As they say, good friends are hard to come by. Unfortunately, many of us have had no problems making friends, but keeping them is a completely different story. Sometimes we lose friends due to their actions and other times we lose friends due to our own mistakes Continue reading